Bad Ads: Problematic Content in Online Advertising

A research project of the Security and Privacy Lab at the Paul G. Allen School of Computer Science & Engineering at the University of Washington
Dataset Explorers

What Makes a "Bad" Ad? User Perceptions of Problematic Online Advertising
Dataset explorer for our CHI '21 Paper

Raw Datasets

A Web Crawler for Measuring Online Ad Content. We used this tool to create all of the above datasets.